All of the webinars start times are listed in eastern standard time. Marcom Content by Ashley, LLC (MCA) provides the latest in what is happening in the industry. Register for a webinar and learn more about the world of marketing and communications. If you can’t attend live, listen to one of the recordings.
MCA’s library of webinars can help you in various areas of digital marketing, including search engine marketing (SEO), content creation, inbound marketing and paid search. Experience the digital transformation by enhancing your customers’ experiences by developing on-point marketing strategies. Today’s world is requiring personalized and timely messages. MCA will explain to you what that means and what you need to do to create a journey for your customers.
Learn how artificial intelligence is transforming marketing and how to use that to your advantage. This webinar explores the increases in personalization and the art of storytelling. You’ll see why predictive behavior is becoming mainstream and why advancing your knowledge in technology is more important than ever.
Learn why creativity is playing a vital role in marketing and why digital marketers need to embrace innovation to be seen. Now that online marketing has become more sophisticated with machine learning, marketers need to get creative with how they are going to provide those personalized messages.
Learn why the traditional funnel is gone and how it moved into the modern-day funnel. Even more, learn how this new funnel incorporates the flywheel approach. While things are changing, traditional methods forever remain if we look at the reason for the change. It is out of these methods that evolution takes place. In order to emerge, we have to be able to look at our sales and marketing efforts holistically.