A strategic communications approach should include public relations, employee communications, corporate mission statements, media relations and more. Marcom Content by Ashley, LLC (MCA) will take a higher-level look at your communicative efforts to make sure your messages are consistent with your audience. We will create a stronger link between the “what” and the “how” of content being communicated. All communication efforts will meet a common goal. MCA will make sure your messages align with the company’s overall strategy to enhance a strategic position in the marketplace.
With a variety of communications services, MCA can help you with your media relations efforts to your employee communications. All communications will work together to bring a consistent and authentic message to your audience.
Communications Services:
- Press Releases
- Bylines/Articles
- Phone Pitching
- Media/Analyst Training
- Pitch Development
- Internal/Employee Communications
Samples Available Upon Request
Press Releases
MCA's press releases will include quotes and news relevancy. We also stay true to AP Style and understand what is needed for the modern-day media.
Bylines/Articles
With B2B, thought leadership and message positioning is key. MCA will work with you to develop relationships with your industry publications while creating articles that show your leadership.
Media/Analyst Relations
Communicating with the media takes practice and preparation, while clearly understanding what can't be said about your company. MCA will work with your team to help them to confidently communicate with these influencers.
Phone Pitching
In order to get top tier media mentions, phone pitching is essential. MCA will work with you to get that coverage through targeted messaging.
Pitch Development
There are different methods for pitching to bloggers than to reporters. MCA will show you the difference and equip your team with a list of pitches to help you get that coverage.
Internal/Employee Communications
Your employees are a big part of your brand's message. MCA can work with you to develop consistent communications to help you get your messages heard across the organization.