A strategic communications
approach should include public relations, employee communications, corporate mission statements, media relations and more. Marcom Content by Ashley, LLC (MCA) will take a higher-level look at your communicative efforts to make sure your messages are consistent with your audience. They will create a stronger link between the “what” and the “how” of the content being communicated. All communication efforts will meet a common goal. MCA will make sure your messages align with the company’s overall strategy to enhance a strategic position in the marketplace.
With a variety of communications services, MCA can help you with your media relations efforts to your employee communications. All communications will work together to bring a consistent and authentic message to your audience.
SAMPLES AVAILABLE UPON REQUEST
PRESS RELEASES
MCA can create newsworthy press releases written in AP Style. Quotes are created presenting your authority and expertise in the marketplace.
BYLINES/ARTICLES
To establish thought leadership, MCA can create beautifully written byline articles. They will meet with your subject matter experts and conduct research to create an educational piece for magazines.
MEDIA/ANALYST RELATIONS
MCA truly knows how to works with the media and analysts, so they can train your staff on the dos and don’ts when working with these groups.
PHONE PITCHING
To help get you the coverage you deserve, MCA can pitch press releases and byline articles to your target media outlets.
PITCH DEVELOPMENT
Not every PR professional is a natural born seller. That’s why MCA develops pitches to start those conversations about your news with the media.
INTERNAL/EMPLOYEE COMMUNICATIONS
MCA can work with your team to develop an internal communications plan to get the rights messages about your company in the marketplace, while also increasing employee morale.
